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updated 12:24 PM EST 01.10.13
Apple losing 'cool' among teens, says marketing group
Apple is losing popularity amongst American teenagers, claims youth-targeted marketing agency the Buzz Marketing Group. "Teens are telling us Apple is done," BMG's Tina Wells remarks to Forbes. "Apple has done a great job of embracing Gen X and older [Millennials], but I don’t think they are connecting with Millennial kids. [They’re] all about Surface tablets/laptops and Galaxy."