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updated 07:46 PM EST 12.19.12
Google Maps said to drive massive iOS 6 adoption spike [U]
[Update: Chitika study contradicts MoPub, says increase due to China debut] Google Maps recent arrival on iOS 6 may have led to a significant number of users upgrading to that version of iOS. This according to ad network MoPub, which saw iOS 6 adoption jump 29 percent in the five days following the release of the new version of Google Maps. A later study by rival Chitika reported that in fact, US increase in iOS 6 adoption rates were basically flat, and credited the bump to the iPhone 5's debut in China, where it sold more than two million units in its first weekend.